Weather Data Source: weather for today Mississippi

Backlash Against Café for Excluding LGBTQ+ Couples

A diverse group celebrating inclusivity at a café with a rainbow flag.

News Summary

Darwell’s Happiness Cafe in Long Beach, Mississippi, faces criticism after a video promoting a free food deal for heterosexual couples exclusively surfaced. The promotion, titled ‘Celebration of Couples Day,’ explicitly excluded LGBTQ+ couples, leading to widespread condemnation and calls for a boycott. In an effort to address backlash, the owners issued an apology, but community support for LGBTQ+ rights surged, highlighting the need for inclusivity.


Long Beach, Mississippi — Darwell’s Happiness Cafe has faced significant backlash after a promotional video surfaced offering a free food deal exclusively for heterosexual couples. The video, which promoted a “Celebration of Couples Day,” explicitly stated that the offer was not available to “trans, lesbian and gay couples,” leading to widespread condemnation from the community and LGBTQ+ advocacy organizations.

In the video, restaurant owners Darwell Yeager III and Nettie Mechelle Yeager specified that the promotion was for what they referred to as “the real kind of couple,” thus implying that same-sex couples were excluded from the offer. This language quickly ignited a firestorm of criticism, spurring local activists and supporters of LGBTQ+ rights to call for a boycott of the establishment.

Community responses poured in almost immediately. Advocacy groups such as the Gulf Coast Equality Council released statements condemning the Yeagers’ comments and asserting that no individual should feel unwelcome based on their sexual orientation. Local businesses, including Trax Bar and Grill, publicly denounced the messages articulated by the restaurant’s owners, expressing solidarity with LGBTQ+ individuals and their rights to be treated with respect.

Despite the rising criticism, the Yeagers initially defended their promotional strategy, indicating that their views stemmed from their religious beliefs. They stated pride in having a non-“woke” employee base, which they felt aligned with their values. However, the backlash did not subside; instead, it intensified. Following the outcry, the restaurant’s Facebook page was taken down, and many recent posts were removed as part of an apparent damage control effort.

In response to the public outcry, the Yeagers later issued a social media apology, in which they expressed regret for any offense caused. They also clarified that their promotion was intended as a limited-time offer rather than a statement against any group.

The incident has sparked a movement within Long Beach aimed at supporting LGBTQ-friendly businesses and creating a culture of inclusivity. Influencers Matthew Bounds and Caroline Davis spearheaded the “Love the Coast” food crawl, which showcases a variety of local establishments that support LGBTQ+ rights and diversity. As a result, many community members began actively promoting respect and acceptance among local business owners.

Long Beach Mayor George Bass remarked that the restaurant’s sentiments did not reflect the overarching values of the community, signifying a clear divide between the Yeagers’ beliefs and those of many residents. Local LGBTQ+ and ally businesses have since mobilized to promote inclusivity through a range of social media initiatives and community events, underscoring a shift toward acceptance in a region with historically conservative perspectives on LGBTQ+ matters.

The controversy has significantly challenged discussions about discrimination and inclusivity within the hospitality sector in Mississippi. The incident serves as a litmus test for the values of local communities and raises critical questions about how businesses operate within the framework of social norms and evolving societal expectations. As the local economy seeks to attract diverse clientele and foster welcoming environments, this incident has prompted significant dialogue about the importance of inclusivity in businesses across the state.

This situation reflects broader societal shifts regarding LGBTQ+ rights, particularly in areas where conservative attitudes have historically prevailed. As more residents voice their commitment to diversity, the repercussions of such incidents will likely influence future business practices and local policies in Mississippi and beyond.

Deeper Dive: News & Info About This Topic

HERE Resources

Additional Resources

STAFF HERE OXFORD WRITER
Author: STAFF HERE OXFORD WRITER

The OXFORD STAFF WRITER represents the experienced team at HEREOxford.com, your go-to source for actionable local news and information in Oxford, Lafayette County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the Oxford Film Festival, Double Decker Arts Festival, and University of Mississippi football games. Our coverage extends to key organizations like the Oxford-Lafayette County Chamber of Commerce and the University of Mississippi, plus leading businesses in education and retail that power the local economy such as Ole Miss Athletics and Square Books. As part of the broader HERE network, we provide comprehensive, credible insights into Mississippi's dynamic landscape.

ADD MORE INFORMATION OR CONTRIBUTE TO OUR ARTICLE CLICK HERE!
Advertising Opportunity:

Construction Management Software for Contractors in Oxford, MS

For contractors in Oxford, MS, CMiC provides a scalable construction management software that integrates project financials, scheduling, and workforce planning into one seamless system. Designed to streamline operations and improve project accuracy, CMiC enables Oxford-based contractors to meet deadlines efficiently while optimizing project performance.

Learn More about CMiC’s offerings here. 

Stay Connected

More Updates

Would You Like To Add Your Business?

Sign Up Now and get your local business listed!